Soothe Dog Shampoo
Rated 4.9 / 5 by 119+ groomers & pet parents Read reviews βFormulated to exacting specifications for dogs that require only the gentlest low scent grooming experience. Utilising natural plant-derived ingredients Soothe is formulate...
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Formulated to exacting specifications for dogs that require only the gentlest low scent grooming experience. Utilising natural plant-derived ingredients Soothe is formulated to gently clean and nourish with natural soothing botanicals of Chamomile, Sage, Calendula and hydrating Aloe Vera Leaf Juice.
Melanie Newman Salon Essentials Soothe collection is formulated to clean and soothe with our most gentle low scent formula. The Soothe Collection is designed to clean, calm and hydrate leaving your pet feeling as beautiful as it looks.
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Aqua (Water), Coco-Glucoside, Cocamidopropyl Betaine, Glycerin , Xanthan Gum, Citric Acid, Aloe Barbadensis (Aloe) Leaf Juice , Salvia Officinalis (Sage) Oil, Calendula Officinalis Flower Extract , Chamomilla Recutita (Matricaria) Flower Extract, Olea Europaea Leaf Extract, Rosmarinus Officinalis Leaf Extract, Sodium Benzoate, Phenoxyethanol, Ethylhexylglycerin
Formulated for your dog's coat
Melanie Newman is one of Australia's most awarded dog groomers, with over 20 years on the salon floor. Every formula in the range was developed and tested in her own grooming salon β professional products, made for real coats, and matched to your dog's coat type.
The Soothe collection: A low-scent, low-allergy formula β our most gentle.
- Low scent
- Low allergy
- Our most gentle formula
Dogs with sensitive, itchy or allergy-prone skin β any breed, any coat.
Not sure which collection suits your dog? Ask us β we'll match the coat, not just the breed.
Salon results, at home

Developed in a real salon
Every formula is created and tested by Melanie Newman in her own grooming salon β not a lab guessing at what groomers need.

Salon-grade, home-friendly
The same concentrates trusted by professional groomers globally, sized and priced for home use too.

Kind to coats and skin
pH-balanced for dogs, with no harsh nasties. Beautiful results, gentle process.
The essential oils inside Soothe
Straight from the ingredients list β every Soothe formula blends pure botanical oils, each chosen for a purpose.
- Sage OilTraditionally used to comfort irritated skin
- Jojoba Seed OilMimics the skinβs own oils to moisturise deeply
- Low-fragrance formulaDeliberately kept mild for sensitive and itchy skin
Get to Know the Soothe Collection
Hear from Master Groomer Melanie Newman about why she created these collections for you and the dogs in your life.
Mel’s most-watched tutorials
Millions of minutes watched β real techniques from a real salon, free on YouTube.
Loved by groomers globally
Verified reviews collected through Yotpo β every one from a real order.